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International Cricket Council (ICC)


September – October 2023


360 Review with ICC staff, Umpires and Match Officials


  1. To understand the employee’s strengths and weaknesses, develop insights into how the individual works, and highlight areas for potential improvement and on-going development.
  2. To highlight re-occurring themes across the candidates from which ICC could tackle with central support.


As a forward-thinking organisation, ICC was looking to provide evaluation and coaching support for their match officials and office staff, to assist them in their personal development amid the high-pressured environment they work within. KinseySears designed and delivered a 360⁰ review process, which included a personal 1:1 feedback and coaching session, with a selection of ICC office staff, umpires and match officials. This provided an objective framework for developing self-awareness, created a confidential environment for constructive two-way feedback, and a mechanic that highlighted to ICC any re-occurring themes which they could address centrally.


``We fully recognise the pressurised situations umpires and match officials are often placed in, so alongside the work we do to enable them to be the best they can be with their knowledge and officiating skills, it is crucial to support them as individuals with their personal development, and how they work together as a high performing unit. We chose to work with Tom and Karina of KinseySears on this programme of support, as we were impressed with their senior level sport’s industry experience, and in particular their unrivalled knowledge of the challenges and idiosyncrasies in cricket. The process from start to finish was really enlightening and rewarding. KinseySears approached each individual and group session with empathy and professionalism, and we look forward to working with them to take the programme to the next level.‘’
Wasim Khan, General Manager | Cricket, ICC


  • 30 individuals (umpires, match officials and office staff) with a personalised 360 review and 1:1 feedback coaching session to review key areas for development with a qualified leadership coach.
  • Unanimously positive feedback from individuals, both for ICC in taking the initiative for the process, and KinseySears for the process itself – and desire to repeat the process within 12 months to track progress.
  • A request from almost all individuals for some form of continued personal coaching and development support.
  • Greater visibility for ICC on key themes from which to consider how they may centrally support their teams.


‘‘We had a tight window to complete the 360 before the impending ICC Cricket World Cup, so that we could help prepare the individuals for the task ahead and use some of the learnings when the team all got together. KinseySears understood the brief, acted quickly and worked with professionalism throughout. It’s the first team-wide initiative we have undertaken with our match officials, where individuals have had the chance to speak freely and confidentially to an independent leadership coach, and the feedback has been very positive. We will certainly be exploring how we can work with KinseySears to further support the personal development of the team.’’
Sean Easey, Manager Umpires and Officials, ICC

‘’For the ICC to recognise that officiating professionals working at the very highest level and under intense pressure require the support and development routinely afforded to players and athletes, is a highly progressive initiative that should be applauded. The timelines to get the first phase of the project complete ahead of the Cricket World Cup were tight, but the ICC team were incredibly engaged and invested in the programme and together we really delivered. The importance of this initiative has been evidenced by the hugely positive feedback we have had from the coaching and development sessions, and many members of the group have made changes to the way they are operating and interacting at the World Cup, showing tangible improvements already. KinseySears look forward to continuing to work with the ICC to support their teams and ensure they keep operating to the very highest standards expected of a global governing body of such a high-profile sport.’’
Tom Sears, MD, KinseySears